What Matters

GRASS is my shorthand way of remembering what matters most when it comes to leading and shifting Culture: Gatherings, Rituals, Actions, Symbols and Stories.

G.R.A.S.S: Gatherings, Rituals, Actions, Symbols and Stories. 

Grass gives us some useful metaphors for culture.

• Grass needs care and maintenance; it’s not a one-and-done intervention.
• Grass can be wild or a well-trimmed lawn. Both are beautiful when they are healthy.
•  Weeds can grow even in the best quality grass.
• There are plenty of varieties of grass. It can grow from seed or be imported as turf, or you can work with...