GRASS is my shorthand way of remembering what matters most when it comes to leading and shifting Culture: Gatherings, Rituals, Actions, Symbols and Stories.
G.R.A.S.S: Gatherings, Rituals, Actions, Symbols and Stories.
Grass gives us some useful metaphors for culture.
GRASS was born out of my frustration with culture models that were either too stuffy or too fluffy for leaders who just wanted to know what to DO. I like making things simple and actionable.
“I love the GRASS framework, which provides a way to force oneself into considering the total cultural landscape.” - Andrew Matuszczak
I go into GRASS deeply in my book, Shift.
These are five areas where you can take daily action to shift your culture. With experiments and questions to challenge your thinking, GRASS is a method you can use to improve your culture, everyday.
What small shift could you make today to grow your GRASS?
Conduct a personal symbols audit. From your coffee mug to what you wear into the office, consider what those around you 'see'. Your team are looking to see what you say and do, sure, but something you might be less conscious of is your focus - what are you paying attention to?
What messages are you inadvertently sending?
Review your Rituals. Ask yourself:
Stay in touch with updates about my Retreats.