Stories: Shaping Culture One Narrative at a Time

Apr 27, 2025

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Culture has been shared through storytelling for millennia.
The way we pass on beliefs, behaviours, and ways of working is through the stories we choose to tell — and the stories we choose to let go.

Stories bring values to life.
They connect ideas to real moments.
They show teams what is celebrated, what is tolerated, and what is expected.

Not all stories serve us well.
Some inspire resilience and growth.
Others hold teams in the past, anchoring behaviour to ways of working that no longer fit.

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Symbols: Anchoring Culture Through What We Choose to See

Symbols offer clues to our culture. Symbols surround us, often without notice.The trophies on a shelf.The old slogans on a wall.The corner office.The language we choose. Symbols reinforce what matters most.They also remind teams of what no longer fits. Culture shifts faster than symbols sometimes do.When symbols fall out of step, they quietly pull a culture backward, even as leaders are trying...

Actions: Shaping Culture Through Everyday Leadership

Culture is not shaped once a year at an offsite.It is shaped every day in the actions leaders take, and the signals those actions send. Culture grows through what leaders demonstrate, tolerate, and celebrate.The way you open meetings.The way you acknowledge effort.The way you respond when pressure rises. Everyday leadership is not about grand gestures.It is built in small, consistent choices t...

Rituals: embedding what matters most in everyday work

Culture is shaped in small, consistent moments, not by statements or slogans. Rituals help teams hold onto what matters.They create space for connection.They anchor progress and keep focus steady when pressure builds. In my work with leaders, the rituals that make the greatest difference are usually the simplest.A gratitude round before a meeting.A wins and learns reflection at the end of the ...

Creating Capacity through Culture and Leadership

Creating Capacity Through Culture and Leadership is for leaders who shape the future through everyday actions. Insights, reflections, and practical shifts to strengthen leadership, culture, and capacity for what comes next.

Stories: Shaping Culture One Narrative at a Time

Subscribe to keep reading this post

Creating Capacity through Culture and Leadership

Creating Capacity Through Culture and Leadership is for leaders who shape the future through everyday actions. Insights, reflections, and practical shifts to strengthen leadership, culture, and capacity for what comes next.

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